TrynShop — AI virtual try-on and prescriptions for eyewear brands
Let shoppers try frames before they buy online and in store.
Add live eyewear try-on to Shopify, WordPress and retail screens so customers can see the fit, compare styles and buy with confidence.
Trusted by 500+ eyewear brands across 30+ countries
About TrynShop
A commerce platform built specifically for eyewear.
We started TrynShop after watching independent opticians and online eyewear brands juggle five different tools just to take an order. One platform now powers everything they need — discovery, try-on, prescription capture and in-store fitting — so they can focus on what they do best: helping customers find the perfect pair.
Designed with — and for — the people who actually sell eyewear.
Go live in days, not months. No long onboarding or hidden setup fees.
From Shopify and WooCommerce to your custom site and physical store.
Real humans, real product knowledge. Available when you need them.
Our Customers
Eyewear teams building with TrynShop.
A growing set of online and in-store eyewear businesses use TrynShop to make product discovery more confident.
What we build
Everything your eyewear store needs, in one place.
A growing suite of products that work together — pick what you need today, add more as you grow.
Virtual Try-On Platform
Online + In-store. One catalog. Every frame.
Let shoppers try every frame — online on Shopify and WordPress, and in-store with the TrynShop In-Store.
Prescription Form Builder
Guided Rx flows that convert
Build multi-step prescription flows with conditional logic, custom pricing and per-product assignment.
Explore Prescription Form BuilderBuilt around the sale
Every part of the eyewear journey, connected.
TrynShop supports the moments that matter most: discovery, fitting, prescription capture, catalog control and store operations.
Let customers choose frames with more confidence.
Bring live camera, photo upload and frame previews into your online store so shoppers can compare styles before they buy.
Works on mobile and desktop
Built for eyewear catalogs
Designed to reduce purchase hesitation
Collect cleaner prescription details at checkout.
Replace messy follow-up messages with guided prescription forms that help customers submit the right values the first time.
Custom fields and logic
Product-level form assignment
Cleaner order handoff for your team
Give physical stores the same digital selling tools.
Use TrynShop in the showroom for assisted selling, frame comparison and guided fitting without changing how your staff works.
Kiosk-ready experience
Useful for staff-led sessions
Keeps online and store journeys aligned
Keep every channel working from one product source.
Manage frames, variants, try-on assets and availability so your Shopify, WordPress and in-store experiences stay consistent.
Bulk catalog workflows
2D and 3D asset support
Multi-channel product consistency
Mobile-first shopping
Fast try-on and product exploration for customers browsing from their phone.
Store-ready insights
Understand which frames get attention before customers reach checkout.
Trusted workflows
A polished journey for shoppers and a cleaner process for your operations team.
How it works
From browser to bought, in four simple steps.
Connect your store
Install the app on Shopify or WooCommerce, embed our SDK on a custom site, or set up your in-store kiosk in minutes.
Import your catalog
Sync existing frames automatically or upload via CSV. We handle 2D and 3D assets so customers always see the latest collection.
Let customers explore
Shoppers try on, compare and choose with confidence — on their phone, on your site, or right in your store.
Capture clean orders
From try-on to checkout, including prescription details — every order arrives complete and ready to fulfil.
Who it's for
Made for eyewear, end to end.
Whether you sell one frame a day or one a minute, TrynShop scales with you.
Independent opticians
Bring a digital fitting experience into your store without changing your workflow.
Online eyewear brands
Increase conversion and trust with realistic try-on on every product page.
Multi-store chains
Centralise catalog, prescriptions and analytics across every location.
Why TrynShop
Outcomes our customers actually feel.
More sales
Try-on shoppers buy up to 2.4× more than catalog browsers.
Fewer returns
Confident customers send back fewer frames — protecting your margins.
Happier shoppers
Realistic previews remove the biggest hesitation when buying eyewear.
Cleaner orders
Guided prescription forms reduce back-and-forth with your team.
FAQ
Common questions, clearly answered.
Shopify, WordPress / WooCommerce, and any custom storefront via our JS SDK and REST API. The TrynShop In-Store brings the same experience to your physical store.
Ready to give your customers a better way to buy?
Join 500+ eyewear brands growing with TrynShop. Free to start, no credit card required.